What’s New for Businesses from Apple in 2025
Apple continues to push the boundaries of innovation in business technology. Here are some of the most exciting updates for enterprises and SMEs:
- MacBook Pro with M4 Chip: Featuring Apple’s next-generation silicon, the new MacBook Pro offers up to 50% faster performance for business-critical apps, ideal for developers, creatives, and data analysts.
- iPadOS 18 with Advanced Productivity Tools: The latest iPadOS introduces enhanced multitasking, improved Apple Pencil features, and new AI-powered smart workflows—perfect for field teams and mobile professionals.
- Apple Intelligence for Business: Apple is integrating generative AI across macOS, iOS, and iPadOS, offering real-time assistance, intelligent document summarization, and contextual recommendations directly on devices.
- macOS Sequoia and Unified Device Management: With new system capabilities, enterprises gain tighter control over device fleets, allowing for seamless syncing, software control, and user provisioning at scale.
- Enhanced Apple Business Manager: New APIs and automation tools make it even easier to configure, deploy, and secure Apple devices across departments, no matter where your teams operate.
- Vision Pro for Enterprise Innovation: Apple is rolling out new enterprise use cases for Vision Pro, including remote collaboration, virtual prototyping, and immersive training environments.
- Sustainability Reporting Tools: Apple now provides transparency tools for enterprise customers to assess their carbon impact and sustainability metrics tied to device usage and lifecycle.
These advancements affirm Apple’s position as a future-ready technology partner, capable of supporting hybrid work, digital transformation, and responsible innovation.